Hundreds of millions in revenue generated with our strategic optimization programs.


But don’t take our word for it. Hear about the amazing results from 15+ years in business, straight from the source.

Find the perfect case study:
Xerox

Xerox sees an 86.7% Increase in Return Visitor Conversions

See how Xerox increased return visitor conversions 86.7% with The Good’s Digital Experience Optimization Program™.

Swiss Gear

Swiss Gear Realizes a 132% YoY Online Revenue Increase

See how Swiss Gear increased YoY online revenue by 132% with The Good’s Comprehensive Conversion Audit and Conversion Growth Program™.

The Economist

The Economist Increases Paid Subscriptions by 5% with The Comprehensive Conversion Audit

Learn how The Economist experienced a significant increase in conversions to subscription with The Good’s Comprehensive Conversion Audit and Wireframe Audit.

telegraph case study

The Telegraph Increased Conversion Rates While Improving Subscriber Quality

Learn how The Telegraph improved their onboarding experience and increased conversions with the custom Digital Experience Optimization Program™.

 

Easton

Baseball Company Increases Online Revenue by 240%

Hear from Stephen Lease, Director of Digital Marketing, about how Easton achieved 659% mobile revenue growth and a 240% online revenue increase with The Good’s Conversion Growth Program™.

“The Good’s research expertise and fresh insight has made them a valuable partner.

Their recommendations have helped us move the needle on customer engagement and drive product growth.”

Aditya Lakshminarayan
ADITYA LAKSHMINARAYAN
PRODUCT MARKETING MANAGER /
ADOBE DOCUMENT CLOUD

Leading Helmet Brand Increased Online Revenue by 143%

Hear from Heather Henricks, Digital Brand Manager, about how Bell Helmets improved conversion rates by 27% and increased online revenues by 143% with The Good’s Conversion Growth Program™.

DTC Furniture Maker Fully Turns An Out-of-stock Issue Into A 75:1 ROI

Learn how they navigated unprecedented demand (and out of stock issues) to ultimately generate a 5.97% lift in conversions and produce a 75:1 return on their investment in The Good’s Conversion Growth Program™.

munchkin case study

Munchkin Decreases Bounce Rate By Improving The Mobile User Experience

Discover how Munchkin leveraged research-backed recommendations to decrease bounce rate and improve customer engagement with The Good’s Digital Experience Optimization Program™.

laird case study

Laird Superfood Triples Their Conversion Rate

The team at Laird Superfood shares how they tripled their conversion rate and had a 17:1 ROI on the Conversion Growth Program™.

“I would recommend The Good’s services to any business that operates ecommerce, especially if they’re looking for a partner that can drive measurable results month after month.”

JESSICA CASSADY
DIRECTOR OF MARKETING /
MARMOSET

Reusable Water Bottle Brand Increased Mobile Revenue by 80%

Learn how Klean Kanteen increased mobile revenue by 80% and furthered their goal to displace single-use container pollution with The Good’s Conversion Growth Program™.

Dynojet homepage

Dynojet Sees 42:1 ROI and $5 Million in Annualized Revenue Gains

Find out how Dynojet achieved a 42:1 ROI and $5 Million annualized revenue gains on The Good’s Conversion Growth Program™.

Beckett Simonon Sees an Annualized ROI of 237% on the Conversion Growth Program™

Learn how Beckett Simonon was able to see an annualized ROI of 237% on the The Good’s Conversion Growth Program™.

Prep Expert Optimizes Their Website For 64:1 ROI

Learn how Prep Expert used data-backed decision-making to cut through internal politics and achieve 64:1 ROI on The Good’s Conversion Growth Program™.

Tiege Hanley Optimized the User Experience of Their Website with the Comprehensive Conversion Audit

Learn how Tiege Hanley unlocked new opportunities to improve the user experience of their ecommerce website with the Comprehensive Conversion Audit.

High End Faux Floral Couture Company Increased Online Revenue by 50%

Hear from Carolyn McDonough, Co-CEO of Diane James Home, about how they realized a 35% conversion rate increase and grew online revenues 50% with The Good’s Conversion Growth Program™.

eManualOnline Sees A £530K Increase In Annualized Revenue

Read how eManualOnline achieved a 50% win rate, over £530K increase in annualized revenue, and a 9:1 ROI on the Conversion Growth Program™.

The Good – WheelerShip Case Study Featured

WheelerShip Achieved A 400% Increase in Desktop Conversion Rates

Learn how WheelerShip dramatically increased conversion rates during a website replatforming and redesign thanks to The Good’s Conversion Growth Program™.

Premium Boat Manufacturer Increased Conversions by 66%

Learn about how performance boat manufacturer MasterCraft gained a conversion rate increase of 66% and realized 33:1 return on investment with The Good’s Conversion Growth Program™.

Independent Sunglass Brand Increased Online Revenue by 84%

Learn how Optic Nerve increased online revenue by 84% in the highly competitive, big-company dominated sunglasses industry with The Good’s Conversion Growth Program™.

“The team at The Good have expertise and investigative analytics skills like I’ve never seen before. Their ability to dive in, research, analyze, and apply their findings to action items that get real results, has been so valuable for our business and bottom line.”

Marie Forleo headshot
MARIE FORLEO
FOUNDER & ENTREPRENEUR /
B-SCHOOL, MARIETV, COPY CURE

Knoll Improves Directional Guidance To Increase Revenue 20x

Learn how Knoll took advantage of a surge in demand to improve their on-site experience and increase their conversion rate by 5x and revenue by 20x.

Outdoor Lifestyle Brand Increased Online Revenue by 149%

Hear from Russell Borne, Brand Manager at Snow Peak, about how they unlocked 149% online sales growth with The Good’s Conversion Growth Program™.

“In terms of capability and outcomes, other agencies could possibly do this, but The Good’s expertise, methodology, and conversations… that’s what made the difference. The people, the quality of service, and the results.”

NICHOLAS HURTADO
CO-FOUNDER / BECKETT SIMONON

Rollie Nation Enhanced Their Mobile Browsing Experience with The Conversion Growth Program™

Learn how Rollie Nation saw a 165% return on investment with The Good’s Conversion Growth Program™.

medelita case study feature

Medelita Optimized Their Website Experience with a Comprehensive Conversion Audit & Wireframe Audit

Learn how a 360-degree qualitative and quantitative analysis of Medelita’s website resulted in improved desktop and mobile conversion rates.

TreeRing Realizes a 53% YOY Net Revenue Increase

See how TreeRing increased YOY net revenue by 53% with The Good’s Comprehensive Conversion Audit and Conversion Growth Program™.

Data-driven Landing Page Design Supports New Product Launch for B2B Manufacturer

Learn how Cummins Allison engaged The Good for a data-driven landing page design.

Photo of Studio M website and logo

Studio M Builds Testing and Innovation Into the Heart of the Decision-Making Process

Studio M partnered with The Good to encourage a culture of testing which helped them move beyond assumptions and into data-backed decisions.

Outdoor Apparel Company Increased Online Revenue by 54%

Hear from Devin O’Dea, CMO of Fayettechill, about how they gained a conversion rate increase of 24% and a revenue increase of 54% with The Good’s Conversion Growth Program™.

Adventure Brand Holding Company Redesigns 5 Ecommerce Sites

Learn why Cascade Designs engaged The Good for a data-driven redesign of 5 ecommerce sites for their iconic adventure brands.

Marmoset Increased Sitewide Conversions by 69% with The Conversion Growth Program™

Learn how Marmoset increased sitewide conversions by 69% with The Good’s Conversion Growth Program™.

University of Oregon Masters Program Brings In 91 New Students

Learn how University of Oregon brought in over 91 new master’s program students with The Good’s data-driven and conversion focused design and user experience.

“Working with The Good was an absolute pleasure. We ran a fairly large number of tests in a relatively limited timespan and found some real winners, which provided an overall ROAS well in excess of our typical vendor benchmarks. I wouldn’t hesitate to recommend them to anyone looking for expert-level CRO.

aaron zagha newton baby
Aaron Zagha
CMO / Newton baby
newton baby logo

Mercy Corps Boosts User Empathy and Understanding

See how Mercy Corps increased their user empathy and understanding with the Comprehensive Conversion Audit.

IDX Increased Enrollment by +20% and Saw Immediate ROI for Ad Traffic

Learn how The Good’s work gave IDX a competitive edge in an increasingly dense security market.

Coastal Farm & Ranch Optimized the Development of Their Ecommerce Site with the Wireframe Audit

Learn how Coastal Farm & Ranch used The Good to optimize their work in the planning stage to drive better results upon launch.

Now It’s Your Turn

We harness user insights and unlock digital improvements beyond your conversion rate. Let’s talk about putting digital experience optimization to work for you.