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Podcast

The Power of Email Automation (And Personalization) with Lexie Bennet

In this episode, we talk to Lexie Bennet, an independent consultant helping ecommerce brands make email their most effective revenue stream. She talks about her specialization - assisting brands to create and optimize automated workflows and lifecycle emails.

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Customer Experience

How to Drive Customer Retention With SaaS & Ecommerce Winbacks

Reengage, convert, and retain customers with these 10 strategies for ecommerce & SaaS winbacks.

by caroline appert profile picture Caroline Appert // 10 min read

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Customer Experience

Using SMS and Email Marketing To Accelerate Ecommerce Growth

We’ve collected 5 ways you can use SMS and email marketing to focus your ecommerce efforts and see big results.

by James Sowers James Sowers // 8 min read

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Customer Acquisition

How to Rescue Out-of-Stock Revenue and Grow Your Ecommerce Business

Going out-of-stock can leave potential customers with a bad user experience and lead to missed sales. Use these steps to rescue out-of-stock revenue.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 16 min read

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Customer Acquisition

How to understand, calculate, and reduce shopping cart abandonment

On average, 69.8% of all ecommerce shopping carts are abandoned before checkout. Here’s why shoppers leave and what you can do about it.

by laura-bosco-profile-picture Laura Bosco // 23 min read

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Man's hands writing email marketing tips

Customer Acquisition

Must-Have Email Marketing Tips to Boost Your Revenue

If you're looking to level up your email marketing, this article is for you. We share how to ace the 20% of email marketing strategies that lead to 80% of the financial results.

by James Sowers James Sowers // 17 min read

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Customer Experience

Your Confirmation Email Starter Kit: Strategies, Best Practices, and Examples

Confirmation emails are an overlooked way to boost customer engagement and conversions. Here is our best advice for making the most of these opportunities.

by laura-bosco-profile-picture Laura Bosco // 23 min read

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Customer Acquisition

How To Turn Transactional Emails Into Revenue Generators

Transactional emails often get the highest open and click rates, which is why they are an important growth opportunity for many brands. Follow this guide to turn your transactional emails into new revenue streams.

by Juliana Casale headshot Juliana Casale // 9 min read

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Customer Acquisition

The Secrets of Successful Holiday Email Campaigns

Research that confirms the fundamentals of successful email marketing provides a rare glimpse into the exact frequency and open rates of holiday email campaigns.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 10 min read

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