Customer Experience
We’ve collected 5 ways you can use SMS and email marketing to focus your ecommerce efforts and see big results.
by James Sowers // 8 min read
Customer Acquisition
Going out-of-stock can leave potential customers with a bad user experience and lead to missed sales. Use these steps to rescue out-of-stock revenue.
by Jon MacDonald // 16 min read
On average, 69.8% of all ecommerce shopping carts are abandoned before checkout. Here’s why shoppers leave and what you can do about it.
by Laura Bosco // 23 min read
If you're looking to level up your email marketing, this article is for you. We share how to ace the 20% of email marketing strategies that lead to 80% of the financial results.
by James Sowers // 17 min read
Confirmation emails are an overlooked way to boost customer engagement and conversions. Here is our best advice for making the most of these opportunities.
Transactional emails often get the highest open and click rates, which is why they are an important growth opportunity for many brands. Follow this guide to turn your transactional emails into new revenue streams.
by Juliana Casale // 9 min read
Research that confirms the fundamentals of successful email marketing and provides a rare glimpse into the exact frequency and open rates of holiday email campaigns.
by Jon MacDonald // 10 min read
What are the key ingredients of a successful ecommerce marketing email? Kristen LaFrance takes a closer look at how you can build a strong marketing email that doesn't detract from your brand experience.
by Kristen LaFrance // 12 min read
Give more thought to your post-purchase email sequences with these 5 key post-purchase email types. It will boost your conversions, nurture customers, and result in repeat sales.
by David Hoos // 8 min read
The Good
James Sowers
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8 min read
Jon MacDonald
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16 min read
Laura Bosco
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23 min read
Juliana Casale
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9 min read
Kristen LaFrance
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12 min read
David Hoos
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8 min read