Increase referrals with expert research, design, and product strategy- all under one roof.
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Test and validate ways to make sharing a natural part of your product experience.
Leverage optimization strategies that are proven to increase market share.
Form a deepened understanding of your users to deliver experiences that incentivize referrals.
Create a culture of user-centered decisions rather than those based on the highest-paid person’s opinion, historical choices, or a hunch.
With a robust toolkit and a dedicated pod of experts, we turn user insights into actionable improvements that increase referral rates.
As a first step, we analyze your experience and conduct user research to identify referral opportunities. With a full funnel analysis of your digital experience, we leverage data analysis, heat mapping, and session recordings to determine where and when to implement growth loops.
Armed with insights, we prioritize opportunities to incorporate referral moments in your user journey. We focus on building strategic and thematic roadmaps full of opportunities to invite new users to the product experience.
We run on- and off-site experiments to validate improvements using methods that include A/B testing, first-click testing, tree testing, and more. We work with your team to implement optimizations and build viral loops that help you scale faster.
The Good’s research expertise and fresh insight has made them a valuable partner.
Their recommendations have helped us move the needle on customer engagement and drive product growth.”
Aditya Lakshminarayan
Product Marketing Manager
Adobe Cloud
Having The Good come in allows you to validate your hypotheses, your thinking, and get an early read on whether you’re going in the right direction or not.
The case for change becomes a no-brainer. All the senior team needs to do is tick it off and say, ‘yes.’”
David Humber
Head of Conversion
The Telegraph
“The Good is one of the best investments we have made at Prep Expert in terms of ROI, as well as in terms of the professional team.
Working with The Good is like working with an extension of my own team.
Shaan Patel
Founder & CEO
Prep Expert
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Certified experts with degrees in HCI, design, research, development, and more.
Work with team members who have optimized the digital experience of Fortune 500 companies.
You’ll be one of an elite few. We stay experts by limiting who we work with.
Our founder has written three best-selling books on optimization.
On average, team members have 10 years of experience in digital optimization.
We leverage learnings from tens of thousands of research data points.
We’ll know if it’s a good mutual fit after just one call.
A general practitioner isn’t going to solve your digital experience challenges. You need a team of experts to diagnose and prescribe a solution.
Every Digital Experience Optimization Program™ starts with an introductory call to see if it’s a good mutual fit. Let’s talk!