Data & Analytics
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
Customer Experience
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
Optimization
Including intelligent ecommerce product recommendations as part of your user experience can increase the average order value of your conversions. Here's how to get started.
by Jon MacDonald // 14 min read
Your product images can make or break a sale. So, we've compiled tactics and strategies to help you build a better customer experience and boost conversions with your website imagery.
by Jon MacDonald // 15 min read
Customer Acquisition
Learn how you can use ecommerce video to increase conversions on your site. We cover the top 4 things you should consider, examples from winning brands, and more.
by Caroline Appert // 9 min read
Product comparison pages on your ecommerce site deliver a better customer experience and boost conversions. Here's how to make yours great.
by James Sowers // 10 min read
Product bundling improves your conversion rate by offering options and value to shoppers. Here's your guide on how to do it (with examples).
by Caroline Appert // 11 min read
Improve your conversion rate by identifying some of the most common site features that are killing your conversions.
by Natalie Thomas // 7 min read
These product landing page examples will give you the inspiration and techniques to increase your ecommerce conversions.
by James Sowers // 17 min read
Are your visitors getting stuck when they get to your products? Utilize these actionable tactics to build product detail pages that convert.
by Jon MacDonald // 13 min read
Well-crafted product descriptions can significantly improve your conversion rate. Here's a step-by-step process for improving yours today.
by Laura Bosco // 26 min read
Caroline Appert
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9 min read
Jon MacDonald
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14 min read
Caroline Appert
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9 min read
James Sowers
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10 min read
Natalie Thomas
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7 min read
Laura Bosco
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26 min read