a person signing up for an app on their mobile for through a freemium pricing offer.

Customer Acquisition

How To Use Freemium Pricing To Drive User Acquisition and Adoption

Learn how to use freemium pricing to drive user acquisition and adoption and determine the right strategy for your digital product.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 13 min read

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Optimization

SaaS Website Design: 15 Examples to Inspire Your Redesign

Learn the fundamentals of great SaaS website design illustrated through 15 examples to inspire your redesign.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 16 min read

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verb scoring for product strategy

Customer Acquisition

9 Use Cases For Verb Scoring To Support A Successful Product Strategy

With endless factors to keep in mind, verb scoring can help turn a company’s priorities into a product strategy.

by Natalie Thomas headshot Natalie Thomas // 12 min read

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saas pricing page open on laptop

Customer Acquisition

13 Examples of Effective SaaS Pricing Pages That Drive Conversions

Discover the key components of successful SaaS pricing pages and get inspired by our curated selection of 13 successful examples.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 15 min read

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ux form design examples header

Customer Experience

10 Principles of Good UX Form Design (+ Winning Form Design Examples)

These are the key principles of form design for SaaS and ecommerce brands. Learn more and explore over 31 form design examples.

by Maria Balus profile photo Maria Balus // 11 min read

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