customer research
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
customer journey
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
Jun 14, 2023 ... What difference does conversion rate optimization make? Let's say you want to increase sales revenue by 20 percent. Most sales and marketing ...
Sep 14, 2023 ... The idea that improving conversion rates by just a few percentage points can dramatically improve revenue seems far-fetched. And the reality is ...
Apr 13, 2021 ... The lean marketing approach gives you the budget, time, and ability to try ideas with a learn-build-measure sequence that drives results ...
May 21, 2025 ... Conversion rate optimization is important for any ecommerce brand, but it's markedly more difficult for brands with lower traffic. However, ...
Apr 13, 2021 ... That process is Conversion Rate Optimization (CRO). CRO is one of the most underrated and profitable marketing strategies. It checks off all the ...
Jul 29, 2024 ... As ecommerce conversion rate strategists, we offer data-backed testing ideas for your website. These concepts are born from qualitative and ...
Apr 13, 2021 ... When your consumers buy into the value of what you're doing, and how you're doing it, you'll begin seeing improvements in conversion rates ...
Nov 18, 2021 ... [00:15:43] The minimum sample size is what the par lands that you want to be focusing on. And that is a factor of your conversion rate and the ...
Apr 23, 2022 ... Your hosts are Jon MacDonald, founder of The Good conversion rate optimization agency that works with e-commerce brands to help convert more of ...
