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Your strategy is tailored to your unique users and data, informed by our proprietary library of tests, frameworks, and benchmarks from 15+ years of optimizing leading companies.
Schedule a planning call to identify how a 2026 DXO Program™ aligns with your goals. Pre-pay at current 2025 rates to preserve your Q4 budget and lock in pricing before our 20% rate increase takes effect January 1st.
Our team immediately begins your complimentary Discovery Audit, conducting heatmap analysis, session recordings, and user flow examination to diagnose your biggest conversion barriers. This audit delivers actionable insights while your current budget year is still open.
If you kick off before December 5th, we deliver your first three high-impact optimization recommendations with clear implementation guidance by the end of the month.
In early January, receive your full Audit findings, plus a strategic roadmap prioritizing improvements by potential revenue impact. Your team starts the year with a clear optimization plan instead of spending weeks on vendor evaluation.
Your pre-paid 2026 engagement launches immediately with dedicated optimization experts who already understand your challenges. While competitors are just starting vendor discussions, your team is implementing improvements and driving measurable results.
The Good’s research expertise and fresh insight has made them a valuable partner.
Their recommendations have helped us move the needle on customer engagement and drive product growth.”
Aditya Lakshminarayan
Product Marketing Manager
Adobe Cloud
Having The Good come in allows you to validate your hypotheses, your thinking, and get an early read on whether you’re going in the right direction or not.
The case for change becomes a no-brainer. All the senior team needs to do is tick it off and say, ‘yes.'”
David Humber
Head of Conversion
The Telegraph
“The Good is one of the best investments we have made at Prep Expert in terms of ROI, as well as in terms of the professional team.
Working with The Good is like working with an extension of my own team.
Shaan Patel
Founder & CEO
Prep Expert
How we clearly defined conversion barriers and gave Autodesk a strategic roadmap of testing opportunities to improve the registration and checkout experience.
Find out how IDX gained a competitive edge in an increasingly dense security market with the Digital Experience Optimization Program™.
How an in-depth audit of the user experience uncovered key barriers to conversions and streamlined the path to registration.
The most strategic use of expiring Q4 budget is pre-paying for 2026 services that will drive measurable business results. This preserves your allocation before January 1st, prevents finance from cutting next year’s budget, and often locks in current rates before price increases take effect.
With our Year-End Budget Maximizer, you pre-pay any 2026 optimization service at 2025 rates and immediately receive over $12,500 in complimentary strategic services.
The December Discovery Audit is a comprehensive diagnostic of your digital experience, including:
This audit normally requires 3-4 weeks and carries a $7,500 value, but Year-End Budget Maximizer clients receive it complimentary, and we guarantee delivery of your first three actionable insights by December 31st.
Pre-paying by December 5th delivers three critical advantages:
Waiting until January means paying significantly more for the same services while losing weeks to vendor evaluation and relationship building.
If you’re not completely thrilled with the quality and insights from your December Discovery Audit, simply notify us, and we’ll immediately cancel your 2026 engagement with a full refund of your pre-payment.
You keep all the audit findings, recommendations, and strategic insights as our gift.
This risk-free guarantee means you can evaluate our methodology, expertise, and strategic thinking with zero financial commitment beyond your time.
Your December Discovery Audit launches immediately after your budget planning call and contract signing, typically within 2-3 business days.
Our team begins quantitative analysis and user research right away to ensure we deliver your first three insights before December 31st.
Your full audit is delivered shortly afte, with the kickoff of your 2026 Digital Experience Optimization engagement. You begin the year with experts who already understand your conversion barriers and strategic priorities.
Spend Q4 budget on services that will generate ROI in 2026 rather than software tools that create minimal impact. The best year-end investments combine immediate value with long-term strategy.
For example, in our offer, you pre-pay for optimization services that include a complimentary audit delivering quick-win insights and a complete 2026 roadmap, so your team starts January with clear direction instead of vendor evaluation.
Absolutely. Many clients combine Q4 2025 budget with Q1 2026 allocations to fund larger optimization engagements.
The key requirement is that payment must be processed by December 31st to lock in 2025 rates and qualify for the complimentary Discovery Audit.
We’ll work with your finance and procurement teams to structure payment terms that preserve your current budget while meeting accounting requirements.
The Year-End Budget Maximizer provides everything in our standard DXO Audit, plus significant additional value.
This package is specifically designed to help SaaS leaders strategically deploy expiring Q4 budget while setting up 2026 success.
This year-end program works best for SaaS companies with remaining Q4 marketing or product budget that will otherwise expire December 31st.
Most clients have annual revenue between $5M and $500M and are investing $25,000 to $250,000 in their 2026 optimization initiatives. If you have unused budget and recognize that your digital experience needs systematic improvement, this program likely fits your situation.
Schedule a strategy call to discuss your specific circumstances.
The December 5th deadline ensures we have adequate time to complete contract processing, launch your Discovery Audit, conduct thorough analysis, and deliver your first three insights before December 31st.
Starting after December 5th makes it extremely difficult to meet our year-end guarantee due to holiday schedules and reduced team availability.
We also have limited capacity for December audits, and this deadline ensures we can deliver exceptional quality to every client.
If you can’t commit by December 5th, you can still pre-pay for 2026 services to save 20%.
Your 2026 engagement scope can absolutely be adjusted based on findings from the December Discovery Audit or changes to your business priorities.
The pre-payment locks in your pricing and guarantees your strategic services, but the specific focus areas and optimization priorities remain flexible.
During your January roadmap review, we’ll refine your program to address your most critical needs based on current business objectives and audit insights.
Get access to a dedicated pod of experts in HCI, design, research, development, and more.
We leverage learnings from tens of thousands of research data points.
Our proprietary frameworks are trusted by leaders at Adobe, HubSpot, IDEO, and Microsoft.
500+ proven optimization patterns from working with Fortune 500 and scaling SaaS companies.
On average, team members have 10 years of experience in digital optimization.
Our founder has written three best-selling books on optimization.
A clear strategy will help you hit your 2026 growth targets without losing Q4 budgets.
Engage before December 5th to get actionable insights before end of year. Let’s see if there is a good mutual fit.
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