Data & Analytics
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
Customer Experience
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
Consumers are willing to pay a premium for customized products. Let's dive into how ecommerce brands can approach their personalization strategy and meet the demand for more customization.
by Caroline Appert // 10 min read
Customer Acquisition
Product bundling improves your conversion rate by offering options and value to shoppers. Here's your guide on how to do it (with examples).
by Caroline Appert // 11 min read
Caroline Appert
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10 min read
