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Conversion Rate Optimization

Improve Your Website With The StoryBrand Framework & Other Copywriting Tactics

Writing great website copy doesn’t need to be complicated, but it does require a thoughtful focus on customers - here’s how to get it right.

by James Sowers James Sowers // 9 min read

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podcasting for ecommerce

Customer Acquisition

The Power of Podcasting For Ecommerce Brands & How To Get Started

What is the value of podcasting for ecommerce brands? We’re exploring the different ways you can get your foot in the door with this untapped medium.

by caroline appert profile picture Caroline Appert // 8 min read

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Company Culture

5 Tips To Boost Creativity From An Ecommerce UX Designer

Learn how to boost creativity, unleash confidence, and become a better designer or ecommerce manager.

by Sumita Mukund // 7 min read

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heatmaps, click maps, scroll maps

Conversion Rate Optimization

The Definitive Guide to Online Customer Reviews

With 90% of customers saying that their buying decisions are influenced by online reviews, it's essential to make them a central part of your ecommerce strategy. Here's how.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 17 min read

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Customer Experience

How Ecommerce Brands Can Create a Conversion-Powered Customer Journey Map

A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.

by Natalie Thomas Natalie Thomas // 13 min read

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Customer Experience

User Onboarding: Building A Digital Experience That Converts & Retains [With Examples]

These are the key principles of user onboarding that will help you build an experience that converts and retains.

by justin photo Justin Millan // 13 min read

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