customer research
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
customer journey
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
customer retention
Streamlining your fulfillment process creates a better customer experience AND makes your job easier. Here's how to do it.
by Caroline Appert // 16 min read