The 7 Ecommerce KPIs That Matter Most (to Long-Term Growth)

By The Good
1 minute read | Last Updated: May 4, 2018

Learn about the seven key performance indicators that will help you grow your ecommerce business.

Did you ever see the movie or read the book Moneyball? It’s about how the Oakland Athletics revolutionized professional baseball by focusing on statistics that were traditionally overlooked.

Instead of only caring about things like home runs, runs batted in, and batting average, they focused on less sexy metrics, like on-base percentage.

Doing so allowed them to identify undervalued players who could make a meaningful contribution to the team and increase their total wins. This analytical approach gave them a significant competitive advantage for several years and took them to multiple playoff appearances.

The moral of the story? It’s not just enough to evaluate metrics and KPIs. You need to evaluate the right ones.

In this white paper, we’ll cover:

  • What are KPIs and metrics?
  • What key ecommerce metrics should be KPIs?
  • What are the relevant benchmarks and action steps for each KPI?
  • Where should I start?

Ready to learn more about the key ecommerce KPI’s that matter most?

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