customer research
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
customer journey
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
customer retention
Your ecommerce experience can be solidified or broken based on how you handle customer care. Here's an expert's advice on how to do it right.
by Emma Kimmerly // 8 min read
Emma Kimmerly
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8 min read
