Get quick wins and drive conversions with
an Optimization Sprint

A fast-track project focused on solving one problem area of your digital experience.

conversion rate optimization services

The Optimization Sprint is perfect for companies that:

Want to quickly improve conversion rates or other KPIs on a key website page or digital experience

Are seeking external validation and a fresh perspective on page performance

Have a tight budget but know they want to kick-start optimization practices

Want to make data-driven decisions instead of wasting resources on changes that won’t work

Are stuck and can’t figure out how to optimize their landing page, pricing page, checkout experience, or upgrade experience

What you get with an Optimization Sprint

DXO Data Report

1:1 Consulting

  • A 30-minute strategic intake session to understand your business goals, target audience, and current conversion challenges
  • A 30-minute findings presentation and strategy discussion
  • Q&A to clarify recommendations and discuss implementation approaches
DXO Strategy Key

AI-Powered Heatmap Analysis

Expert heuristic evaluation on your experience, conducted by our strategy and design specialists. Includes AI-powered heatmap analysis to identify user attention patterns and engagement hotspots.

DXO Strategy Key

User Research & Testing

Three moderated user testing sessions within your target demographic to inform data-backed and user-centered changes to your digital experience.

DXO Data Report

Quick Wins Report

A findings report synthesizing all data sources into prioritized, actionable recommendations.

  • Clear roadmap with 5-8 quick wins that can be implemented immediately
  • Summary of long-term optimization and research opportunities
DXO Strategy Key

Bonus: Design & Rapid Test One Site Element

For one of our higher-risk recommendations, we will redesign and rapid test changes. You’ll receive an already validated, pre-designed change ready for implementation.

DXO Strategy Key

A Team Of Experts

Access to a dedicated team of experts in HCI, design, research, development, and more during the course of the Optimization Sprint.

The details of your Optimization Sprint

Pricing

Cost: $5,000

+ Optional $3,000 add-on for DXO data foundations

+ Optional $2,000 add-on for 5 additional rapid test designs


Payment Terms: Pre-paid

Timing

Duration: From kick-off to delivery is about 2 weeks

Scheduling: Typically started within a week of purchase

Testing Plan

User-Centered Optimization Practices

Quick To Turn More Users Into Buyers

Research & Data Analysis

A Strategic Plan For Improvement

A general practitioner isn’t going to solve your digital experience challenges. You need a team of experts to diagnose and prescribe a solution.

Ready to get started on your Optimization Sprint? Let’s talk!

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