improve retention
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
Tactics focused on increasing retention metrics and building digital experiences that customers can’t live without.
Learn how strategies like optimizing onboarding, personalizing the user experience, and implementing quick wins can improve SaaS product time-to-value and reduce churn.
by Caroline Appert // 9 min read
Learn how to leverage the power of the Incentives Heuristic to encourage existing users to promote your SaaS tool.
by Caroline Appert // 7 min read
SaaS companies that are between product-market fit and scale need to go beyond the typical PLG strategies to drive growth.
by Katie Encabo // 12 min read
Learn how to harness the power of positive network effects to drive SaaS growth.
by Jon MacDonald // 8 min read
You can bridge the gap between risk-averse B2B buyers and purchase decisions with these tactics. Find out how to build trust and increase retention.
What comes after product-market fit? The challenge is scaling without losing it. Learn how to reassess users, build a data-driven culture, and improve retention.
by Maggie Paveza // 9 min read
Trusted expert Emma Leyden shares how today’s product leaders can make a measurable impact on their organizations by focusing on the user.
by Caroline Appert // 13 min read
With the help of our proprietary ROPES framework, SaaS companies can leverage product-led growth and boost conversions.
by Natalie Thomas // 17 min read
Reengage, convert, and retain customers with these 10 strategies for ecommerce & SaaS winbacks.
Caroline Appert
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9 min read
Katie Encabo
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12 min read
Jon MacDonald
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8 min read
Maggie Paveza
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9 min read
Natalie Thomas
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17 min read
