Data & Analytics
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
Customer Experience
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
The more you know about your customers and their preferences, the better equipped you are to serve them.
by David Hoos // 7 min read
Customer Acquisition
Learn how to hack paid traffic to multiply your results and increase online conversions.
by David Hoos // 8 min read
When it comes to writing for conversions, less is often more. Begin with these five steps to start writing better copy that converts.
by David Hoos // 12 min read
Your conversion rate is like compound interest for your ecommerce sales. Optimize it, and you'll multiply your revenue exponentially.
by David Hoos // 13 min read
If you’re planning to launch an ecommerce loyalty program, go over your proposal in light of these three tips.
by David Hoos // 9 min read
Optimization
Businesses that blog average 55% more website visitors than those that don’t. And blogs can be a powerful tool for conversions when done correctly.
We explore some of the standard benefits of a blog along with some surprising and often overlooked business benefits.
Mobile technology has changed the face of marketing and millennials will be leading the direction of consumer desire for at least another decade. Are you prepared?
Evergreen content ideas can help support your user experience and ensure your site converts and generates the revenue you expect.
by David Hoos // 11 min read
David Hoos
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12 min read
David Hoos
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7 min read
