customer research
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
customer journey
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
data driven
Jon and Ryan share actionable steps in overcoming any challenges with Google Ads after recent changes caused by the shift to GA4.
by Angel Earnshaw // 21 min read
Jon and Ryan tackle GA4 challenges and share tips to overcome hurdles in the evolving data analytics landscape.
by Angel Earnshaw // 28 min read
ai
Jon and Ryan touch on the many uses of ChatGPT AI when it comes to optimizing the digital user experience.
by Angel Earnshaw // 32 min read
ecommerce
Jon and Ryan explore the evolving landscape of video content and how it can impact website traffic and conversion rate.
Jon and Ryan discuss the benefits of conducting a website audit in November and how it can set you up for success in 2024.
There is no "hacking" SEO. It takes time, money and energy, but there is a great ROI. Jon and Ryan discuss what you need to know to build the right growth strategy for your SEO.
Jon and Ryan dive into the world of subscriptions and uncover the secrets to creating loyal, lifelong customers.
by Angel Earnshaw // 35 min read
Jon and Ryan explore the importance of setting unique ROAS goals and why there shouldn't be a one-size-fits-all approach to ROAS.
by Angel Earnshaw // 31 min read
Jon and Ryan tackle the age-old question: What is a good conversion rate? They explain why this question is not as straightforward as it seems, define conversion rates, and discuss variables affecting it.
Angel Earnshaw
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28 min read
Angel Earnshaw
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21 min read
