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Customer Experience

Usability Audits 101: Why and How They’re Crucial for Ecommerce

Learn how usability audits can uncover points of friction in your ecommerce customer journey and in turn convert more visitors into buyers.

by Natalie Thomas Natalie Thomas // 10 min read

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Conversion Rate Optimization

How To Run Your Own CRO Audit & Why It’s A Must-Have Growth Practice For Ecommerce

A step-by-step process to DIY a CRO audit on the homepage, category page, and product page of your ecommerce website; and 15 reasons you should start today.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 23 min read

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