Data & Analytics
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
Customer Experience
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
Drive & Convert
In this episode, Jon and Ryan discuss the importance of website navigation in ecommerce growth. They cover 10 tips for website navigation and share best practices to help customers avoid confusion.
by Angel Earnshaw // 28 min read
In this episode, Jon and Ryan discuss what conversion tracking looks like in this new world of Performance Max and what you could do to help your system and ads perform better.
by Angel Earnshaw // 20 min read
There are a lot of misconceptions about SEO, especially for smaller brands. In this episode, Jon and Ryan debunk some SEO myths that could be affecting your marketing efforts.
Podcast
In this episode, we talk to Nicole Baqai, a Strategic Partnerships Manager at Gorgias. She shares how to streamline your customer support to create a better relationship with customers.
In this episode, Ryan and Jon talk about importance of feeds for ecommerce brands. They discuss why feeds are so important now and how to optimize yours for more traffic.
by Angel Earnshaw // 23 min read
In this episode, Ryan and Jon talk about a major driver of successful and innovative companies: experimentation culture. They also cover the proven steps you can take to build a culture of experimentation in your own company.
by Angel Earnshaw // 29 min read