Data & Analytics
The secret to great SaaS user research: here’s why the most successful teams lean on long-term research partners.
by Natalie Thomas // 8 min read
Customer Experience
A 5 step process to help you build a customer journey map for your ecommerce brand that identifies opportunities to improve conversions.
by Natalie Thomas // 13 min read
Bounce rate is one of the most monitored metrics in online marketing. It can provide great insights if you know how to interpret it. Here's how to get started.
by Aja Frost // 7 min read
Aja Frost
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7 min read
