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ROI of Decreased Funnel or Cart Abandonment Rate
What does your increase in Revenue look like if you can decrease the drop-off or abandonment rate on your checkout page?
Calculate Decreased Abandonment Rate
Current monthly cart or page traffic |
x
Current Average order value | $ |
Compare | Scenario A | Scenario B | Scenario C |
---|---|---|---|
Pre-optimization abandonment rate | % | % | % |
Post-optimization abandonment rate | % | % | % |
Change in monthly abandonment rate | 20,000 | 20,000 | 20,000 |
ROI from Conversion Rate Optimization Services
Such as The Good’s Conversion Growth Program™ or data-validated design
Scenario |
Investment | $ |
Time | 6 months | 1 year | 3 years |
---|---|---|---|
ROI Ratio | 15.7 : 1 | 15.7 : 1 | 15.7 : 1 |
Net Revenue Increase | $940,000 | $940,000 | $940,000 |
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