Jon MacDonald Among Top Forty Under 40 Business Leaders

January 27, 2015

PORTLAND, OR January 26, 2015 – The Portland Business Journal has selected Jon MacDonald, President and Founder of The Good, as one of its 2015 top Forty Under 40 business leaders award winners.

The award recognizes Northwest professionals under the age of 40 who have excelled in their field, shown tremendous leadership and are committed to the community.

This year’s class was chosen from over 400 nominees. Those recognized are nominated by their peers and chosen by an editorial committee of the Portland Business Journal.

“It is a privilege and an honor to be selected as part of this year’s Forty Under 40 award class,“ said Jon MacDonald. “Being nominated by my peers makes it that much more meaningful.”

Jon and all the Forty Under 40 award winners will be featured in the February 20th special publication of the Portland Business Journal and recognized at an event at The Nines on February 18th in Portland, Oregon.

A list of the complete class can be found on the Portland Business Journal website.


Contact Jon MacDonald, or via phone at 503 488 5935

About Jon MacDonald

Jon and the team at The Good have made a practice of advising brands on how to see e-commerce sales double or more within 12-24 months. In recent years, brands that have worked with The Good have seen an average revenue increase in revenue of over 100%. These client result accomplishments are highlighted by three straight Fastest Growing Company awards.

Jon volunteers for several causes throughout the Pacific Northwest and is an active committee member of industry associations and peer groups such as Entrepreneurs’ Organization (EO).

About The Good

The Good is an ecommerce and lead conversion advisory who delivers more revenues, customers, and leads. We are conversion rate experts.

The Good has helped brands like Nike, Xerox, Easton, MasterCraft and Klean Kanteen drive sales and ensure proper revenue realization from their e-commerce and lead generation efforts.

The Good’s team speaks and writes frequently on how brands can best serve the ecommerce and B2B consumer, leading to increased revenues. We also conduct research and publish Insights on the state of ecommerce, conversion optimization, lead conversions, and digital marketing. The firm is headquartered in Portland, Oregon.