Summary: We consult social proof every day. From Yelp and Netflix reviews to feedback on products from Amazon. Today, online shoppers depend on it. It’s a major deciding factor in whether a consumer will do business online.
In short, social proof is the wisdom of crowds. It’s consulting the feedback of other similar people to help us make our decisions.
Here are seven types of social proof that you can utilize to help build trust on your website.
Read Social Proof: How to Build Trust & Increase Conversions from the Antenna.is blog.