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Customer Acquisition

How to Improve Your Customer Acquisition Cost and Grow ROI

Do you know what it costs your company to convert a visitor into a customer? In this article we outline effective ways to lower these costs and optimize your return on investment.

by Jon MacDonald smiling at the camera for The Good Jon MacDonald // 12 min read

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Data & Analytics

The 7 Ecommerce KPIs That Matter Most (to Long-Term Growth)

Learn about the seven key performance indicators that will help you grow your ecommerce business.

by James Sowers James Sowers // 15 min read

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